Curating in the Retail Real Estate World

The term ‘curation’ is generally acquainted with art galleries, museums and music festivals but this term is now becoming a higher focus for retail brokers. Retail brokers should act as a curator for co-tenancies and put retailers in the right sub-market. A fantastic location can only attract a customer once, a business must do the rest to retain that customer by offering the best product for the best price.

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